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YOURSTORY – Reliance Jio partners with Israel-based SaaS startup Screenz to offer interactive entertainment
The companies are creating an audience engagement platform, called Jio Screenz, which will benefit both broadcasters and advertisers.
Reliance Jio has partnered with Israel-based interactive entertainment startup Screenz to create a platform that will allow two-way conversations between broadcasters and viewers in real-time. Jio Screenz will be the first-of-its-kind platform for “entertainment-based interactivity” in India.
CISION – Jio Announces Exclusive Partnership With Screenz To Create India’s Largest Digital Engagement Platform
MUMBAI, India, May 22, 2018 /PRNewswire/ — Reliance Jio Infocomm Ltd. (“Jio”) today announced an exclusive partnership for the Indian market with Screenz, the most powerful platform for “entertainment-based interactivity”used by world’s top broadcasters and format owners. The partnership will add to Jio’s existing platform for gamification, which has proven itself time and again, as seen during the on-going Jio Cricket Play Along, where it has enrolled over 65 Mn unique users already, who are consistently playing the game as well as the Jio Kaun Banega Crorepati Play Along game, where it took KBC to every home and therefore in the common man’s reach
VARIETY- Screenz Chairman Eli Uzan a ‘Rising Star’ in Global TV Biz
Eli Uzan, the 33-year-old chairman of Screenz, the cross-media digital powerhouse behind Israel’s popular, interactive singing format “Rising Star,” says he has about two years before old age tamps down his ability to think creatively. At least that’s what his favorite author, Douglas Adams, wrote in “The Hitchhiker’s Guide to the Galaxy,” a book Uzan gives near-biblical status.
THE HOLYWOOD REPORTER- Google, Israeli Tech Group Screenz Join Forces on Real-Time TV Tool (Exclusive)
Google has joined forces with Israeli cross-media company Screenz to launch Screenz Real Time, an interactive platform designed to allow viewers to vote via a mobile app in live television events.
